Ladies & Gentlemen

By: Patrick Maguire

Book Chapter: Human-to-Human Service

Posted: 06/19/2012

This ode to Trader Vic, from his Book of Food and Drink, published in 1946, hangs in Drink, one of Boston’s best craft cocktail bars. I like it so much that I decided to dedicate a blog post to it. It reminds me of the old Ritz Carlton service mantra, “We are Ladies and Gentlemen serving Ladies and Gentlemen.” This is a much more elegant way of saying, Just don’t be a douchebag…



One Response to “Ladies & Gentlemen”

  1. Dee says:

    I love it. But what’s with the shifting letter sizes? Is it a test to separate the ladies and gents from the drunks, or are they missing letters for the board? In any case, respect, politeness and social decency, please. And not just in establishments serving alcohol. Though that is a much welcome start. Down with DBs everywhere!

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